Knowledge at Wharton
New Retail Age Is On the Rise with Companies Prioritizing Experiential over Traditional Retail
Wharton marketing professor discusses why retailers are choosing to prioritize experiential spaces for their customers.…Read More
Knowledge @ Wharton - 9/12/2024John Taite, EVP of Brand Partnerships, Made Music Studio
Wharton experts speak with John Taite, EVP of brand partnerships at Made Music Studio.…Read More
Knowledge @ Wharton - 9/12/2024Sara Saunders, Chief Marketing Officer at Sazerac
Wharton’s Americus Reed speaks with Sara Saunders, chief marketing officer at Sazerac.…Read More
Knowledge @ Wharton - 9/12/2024